Importance of Copyrights, Trademarks & Patents
Even if you don’t realize it, everyone deals with trademarks on a daily basis. “Trademark” is another way of referring to brands.
Consumers’ purchasing decisions are influenced by trademarks and the reputation such brands represent. It is important for business people to have an understanding of why trademarks are important assets and help grow their business. Trademarks are an effective communication tool. In a single brand or logo, trademarks can convey intellectual and emotional attributes and messages about you, your company, and your company’s reputation, products and services.
A one day training session on IPR- copyrights, trademarks and Patents was organised by MSME Govt of India and AICOSMIA.
The event was inaugurated by Dr R K Sharma, Scientist ‘G’ & Head Division of CBRN, Defence.
in presence of Shri R K Panigrahi, Director MSME-DI, New Delhi and Shri Sudarshan Sareen, National President, AICOSMIA and
Shri V. M. Jha, Deputy Director, MSME-DI
The session was moderated by myself and knowledge speakers were:
-Dr D. Usha Rao, Asstt. Controller of Patents & Design, Govt. of India , Patent Expert.
-Ms. Sunita K Sreedharan, SKS Law Associates, Intellectual Property Expert
-Ms. Tania Sharma, Trademarks Expert, BRB Legal
-Dr Prithpal Kaur Sidhu, Asstt Registrar, Trade Marks & GI Govt. of India.
Concluding session was moderated by Mr Faiz Askari, Editor, SME Street and other panelists were:
-Shri Anil Kumar, Ex Director, IPR, MSME,
-Prof DD Pandey, Indian Law Institute
- Ms Vikkie Anand, MD, Vikkie Touch & Glow.
There were many queries from the participants, which were very promptly addressed by speakers.
57 MSME entrepreneurs participated.